New Research: How Regulation Can Improve Wildlife Tourism for Elephants
Fortunately, elephant tourism is already changing significantly. While it used to be common to ride or bathe elephants, the focus is now increasingly shifting towards respectfully observing these magnificent animals in the wild. But how do we ensure that we do not unnecessarily disturb or cause stress to the animals during a safari?

Thresholds for Safaris
Recent research by PhD researcher Brooke Friswold (KMUTT) and Bring the Elephant Home (BTEH) in Kui Buri National Park shows that tourists do indeed influence the behavior of elephants. When the distance to people becomes too small, or the number of vehicles and the noise level are too high, it leads to stress and less social behavior. To improve these situations, evidence-based safari guidelines have been established. This allows us to protect nature while continuing to enjoy a beautiful, responsible experience.
Are you curious about the results of the research and how these guidelines work exactly? Read more about the research by Friswold et al. (2026) on this page.
Read the full published article via this link.
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